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50-Inch TVs

The 50-inch (127 cm) is the safest compromise for a medium-sized living room: 1.6 to 1.9 m of viewing distance is enough, against 2 m and more for a 65-inch. It is also the first diagonal where the gap between an entry-level panel and a direct-backlit model becomes clearly visible in dark scenes.

5 ref.

Several ways to pay

At iris, you choose how to pay:

  • Cash on delivery — for most orders between 200 and 8 000 DH incl. VAT; between 8 000 and 20 000 DH incl. VAT, a small card deposit may be requested, with the balance settled on delivery.
  • Bank card online — 100% secure payment via the approved banking payment platform.
  • Bank transfer — your order ships as soon as the transfer is received.
  • Cheque — standard or certified, depending on your customer profile.
  • In store — cash, card via terminal or certified cheque, when collecting in Casablanca or Témara.

The methods available for your basket appear automatically at checkout.

Delivery to your address

The estimate is refined using actual delivery rounds to your city.

The estimated time appears on each product, based on its availability and your city.

  • Free delivery from 3 000 DH of purchases, all over Morocco.
  • Below that, the same rate in every city for parcels up to 30 kg (delivery to your home or workplace) — it is shown on each product.
  • Above 30 kg, the rate follows the parcel's weight. In Casablanca, the flat rate holds up to 120 kg.
  • You are notified by SMS, then called by the courier before your parcel is handed over (delivered by Sapress).

In-store collection — free

Order online and collect free of charge from one of our 2 stores. A product on the shelf can be picked up straight away; otherwise we bring it in — within 24 h in Casablanca, 48 h in Témara — and we call you as soon as it arrives. Exact availability is shown on each product.

Casablanca store

Résidence Manoir des Roses, Lot. 18, Boulevard El Hachmi El Filali, Rond-point Bachkou, Casablanca

Opening hours

  • Mon–Fri: 10am – 7pm
  • Sat: 10am – 2pm
  • Closed on Sundays and public holidays

Payment on site: cash, bank card via terminal, certified cheque.

View the map on Google Maps

Temara pickup point

Boulevard Hassan II, Résidence Les Perles de Témara, Immeuble 5, appartement 2, Témara

Opening hours

  • Mon–Fri: 8.30am – 1pm / 2pm – 6pm
  • Sat: 8.30am – 12.30pm
  • Closed on Sundays and public holidays

Payment on site: cash, bank card via terminal, certified cheque.

View the map on Google Maps

Products

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    Samsung

    Best seller

    Samsung 50" Crystal UHD 4K U8000F Series 8 TV + Built-in Receiver (UA50U8000FUXMV)

    Product reference:UA50U8000FUXMV

    • One UI Tizen, upgrades for 7 years
    • Bixby voice assistant and SmartThings hub
    • 50 Hz panel with Motion Xcelerator
    • Crystal 4K processor with upscaling
    • Color Booster
    • HDR10+ compatible
    • 20 W sound in 2 channels
    • Q-Symphony, OTS Lite and adaptive sound
    • 3 HDMI ports at 4K 60 Hz, one of them eARC
    • Automatic ALLM game mode and VRR
    • 1 USB port, Ethernet and Apple AirPlay
    • Wi-Fi 5 and Bluetooth 5.3
    • Built-in DTT, cable and satellite tuner
    • MetalStream design, slim bezel on 3 sides
    • VESA 200 x 200 mm wall mounting

    Single-sheet metal body and a slim bezel on three sides. Inside, Tizen with Bixby and SmartThings, Crystal 4K processor, HDR10+, ALLM game mode with VRR, 3 HDMI inputs including one eARC and 20 W that syncs over Q-Symphony.

    In stock Warranty 1 year

    5 779 DHincl. VAT

    Order via WhatsApp — Samsung 50" Crystal UHD 4K U8000F Series 8 TV + Built-in Receiver (UA50U8000FUXMV)

    Delivered 22 – 26 Sept · Delivery free · Store pickup

    Pickup: Casablanca within 24 h · Témara within 48 h

  • Image 1 of 8

    Hisense

    Back to school-180 DH

    Hisense 50" Smart UHD 4K A6Q TV + Built-in DTT Receiver (HIS50A6Q)

    Product reference:HIS50A6Q

    • VIDAA Smart OS system
    • Voice control remote
    • 60 Hz panel
    • Dolby Vision, HDR10 and HLG
    • Contrast 5000:1
    • Ultra HD upscaling
    • MEMC and AI Smooth Motion against blur
    • 2 x 10 W sound, DTS Virtual X and Dolby Audio
    • 3 HDMI 2.1 inputs, one with eARC
    • ALLM, VRR and latency of 20 ms at most in game mode
    • AirPlay 2 and screen sharing
    • 2 USB ports, Ethernet and optical output
    • Dual-band Wi-Fi and Bluetooth
    • DVB-T2/T/C/S2/S tuner
    • VESA 200 x 400 mm wall mounting

    Contrast rated at 5000:1 and Dolby Vision to keep detail in dark scenes. VIDAA, voice control and AirPlay 2 handle streaming; three HDMI 2.1 inputs with ALLM and VRR take the console, with 2 x 10 W of DTS Virtual X.

    In stock Warranty 2 yearsEnds in 2 d 23 h

    3 979,00 DH incl. VAT-180 DH

    3 799 DHincl. VAT

    Order via WhatsApp — Hisense 50" Smart UHD 4K A6Q TV + Built-in DTT Receiver (HIS50A6Q)

    Delivered 22 – 26 Sept · Delivery free · Store pickup

    Pickup: Casablanca within 24 h · Témara within 48 h

  • Image 1 of 5

    Samsung

    Samsung 50" Crystal DU7100 UHD 4K Series 7 D TV + Built-in Receiver (UE50DU7100UXTK)

    Product reference:UE50DU7100UXTK

    • Tizen with Samsung TV Plus and Gaming Hub
    • Bixby voice assistant and SmartThings hub
    • 50 Hz panel with Motion Xcelerator
    • Crystal 4K processor with upscaling
    • PurColor and Contrast Enhancer
    • HDR10+ compatible
    • 20 W sound in 2 channels
    • Q-Symphony, OTS Lite and Adaptive Sound
    • 3 HDMI ports in 4K 60 Hz, one of them eARC
    • Automatic ALLM game mode and VRR
    • 1 USB port, Ethernet and optical output
    • Wi-Fi 5, Bluetooth 5.2 and Apple AirPlay
    • DTT, cable and satellite tuner, CI+ slot
    • VESA 200 x 200 mm wall mount

    Q-Symphony syncs the built-in 20 W with a soundbar rather than muting the speakers. Tizen opens Samsung TV Plus and the Gaming Hub, PurColor and HDR10+ look after the picture, ALLM and VRR after gaming response; 3 HDMI inputs with eARC.

    Out of stock Warranty 1 year

    5 095 DHincl. VAT

    Availability alert

    Samsung 50" Crystal DU7100 UHD 4K Series 7 D TV + Built-in Receiver (UE50DU7100UXTK)

  • Image 1 of 5

    Samsung

    Samsung 50" Crystal UHD Series 7 TV + Built-in Receiver (UA50DU7000UXMV)

    Product reference:UA50DU7000UXMV

    • Tizen system with the Bixby voice assistant
    • Refresh rate 50 Hz
    • Crystal 4K processor with upscaling
    • HDR10+
    • PurColor and contrast enhancer
    • Motion Xcelerator for fast movement
    • Automatic game mode (ALLM), VRR and HGiG
    • 20 W sound with OTS Lite
    • Q-Symphony with a Samsung soundbar
    • 3 HDMI ports including eARC
    • Wi-Fi 5, Bluetooth and Ethernet
    • Apple AirPlay and SmartThings
    • DTT, cable and satellite receiver (DVB-T2/C/S2)
    • VESA 200 x 200 mm wall mount
    • Weight 9.5 kg without the stand

    Three HDMI inputs, one of them eARC, take a console, a soundbar and a set-top box together. Tizen opens the streaming apps, Bixby answers to the voice, AirPlay streams from an iPhone, and automatic game mode switches to low latency.

    Out of stock Warranty 1 year

    5 699 DHincl. VAT

    Availability alert

    Samsung 50" Crystal UHD Series 7 TV + Built-in Receiver (UA50DU7000UXMV)

  • Image 1 of 4

    Sony

    Sony 50" X75K TV + Built-in DTT Receiver (KD-50X75K)

    Product reference:KD-50X75K

    • Google TV system with Google Play Store
    • Built-in voice search
    • Chromecast built in
    • Apple AirPlay and HomeKit compatibility
    • 4K X1 processor
    • 4K X-Reality PRO processing
    • HDR10 and HLG
    • Direct LED backlighting
    • Motionflow XR 200 for motion smoothing
    • 10 W + 10 W sound with Dolby Audio
    • 3 HDMI ports with ARC
    • 2 USB ports
    • Wi-Fi, Bluetooth and Ethernet
    • Built-in DTT receiver

    Chromecast and AirPlay built in: a video goes from the phone to the screen in one gesture. Google TV brings the streaming apps together with voice search, and the 4K X1 processor is paired with 10 W + 10 W Dolby Audio sound.

    Out of stock Warranty 1 year

    5 859 DHincl. VAT

    Availability alert

    Sony 50" X75K TV + Built-in DTT Receiver (KD-50X75K)

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